Established in 2012
More than a decade of advising companies, shareholders and investors on important strategic and financial decisions.
BGRegional knowledge. Global reach.
Advice for transactions that matter.
Independent investment banking and strategic advisory for companies, shareholders and investors in Bulgaria and Southeast Europe.
PNL at a glance
Independent advice. International perspective.
Established in 2012, PNL is one of Bulgaria’s leading independent M&A and strategic advisory firms. Based in Sofia, we advise companies, shareholders and investors on transactions, financing and strategic matters, combining local market knowledge with an international perspective.
International reach
We connect local businesses and opportunities with international financial investors, strategic partners and sources of capital.
Senior-led and confidential
Every engagement benefits from direct partner involvement, personal attention and strict confidentiality.
What we do
Investment banking and strategic advice.
We advise clients on transactions and strategic decisions from initial assessment and preparation through engagement, negotiation and execution.
M&A Advisory
PNL advises business owners, companies and investors on acquisitions, disposals and strategic partnerships. We support clients throughout the transaction—from the initial assessment and preparation of the business to identifying counterparties, managing negotiations and completing the transaction.
Our work includes sell-side and buy-side advisory, attracting financial or strategic investors, shareholder restructurings and joint ventures. Each mandate is led directly by PNL’s partners and executed with discretion, objectivity and a clear focus on the client’s objectives.
Selected capabilities
- Sell-side and buy-side advisory
- Identification and approach of investors or acquisition targets
- Business positioning and transaction preparation
- Negotiation and transaction process management
- Strategic partnerships and joint ventures
Capital & Financing
PNL assists companies and shareholders in identifying and securing the most appropriate sources of capital for their objectives. We assess the company’s financing needs, evaluate the available alternatives and structure a process tailored to its development plans, ownership priorities and financial position.
Our experience covers equity capital, private debt, acquisition and project finance, refinancing and other structured financing solutions. We work with banks, institutional investors, private equity and credit funds, family offices and other providers of capital in Bulgaria and internationally.
Selected capabilities
- Equity and growth capital
- Private debt and structured financing
- Acquisition and project finance
- Refinancing and capital structure optimisation
- Identification and engagement of financing partners
- Negotiation of commercial terms
Strategic Advisory
PNL supports shareholders and senior management in key strategic decisions related to growth, market positioning, investment, cost optimisation and organisational development. We combine objective analysis with a practical understanding of the local business environment and direct partner involvement throughout the engagement.
Our work includes growth strategy, market entry, portfolio and investment decisions, business transformation, cost optimisation and the evaluation of strategic alternatives. PNL works in collaboration with Bain & Company, combining local insight with international expertise.
PNL is Bain & Company’s alliance partner in Bulgaria.
Selected capabilities
- Growth and market-entry strategy
- Assessment of strategic alternatives
- Portfolio and investment decisions
- Business transformation and performance improvement
- Cost optimisation programmes
- Shareholder and senior-management advisory
- Access to international expertise through Bain & Company
For financial and strategic investors
Local access. Disciplined origination.
PNL works with international private equity funds, family offices and strategic investors seeking investment opportunities in Bulgaria and Southeast Europe. We identify and approach suitable targets, provide local market insight and support investors throughout the evaluation and transaction process.
Target sourcing
Identifying companies aligned with the investor’s sector, size and investment criteria.
Local access
Discreet engagement with shareholders and access to opportunities that may not be formally marketed.
Transaction support
Local insight and senior-level support from initial assessment through negotiations and execution.
Industries
Industry knowledge informed by transaction experience.
Our experience spans selected sectors in which market structure, regulation and regional context are material to the transaction.
01
Consumer & Retail
02
Energy & Infrastructure
03
Healthcare
04
Technology & Business Services
05
Industrials
06
Financial Services
Our location
In the heart of Sofia.
